Tag Archive for: water safety

The holidays are in full swing! This is a joyous season for many of us – from gift-giving, visiting family and friends, and baking holiday confections – there’s so much to be thankful for. 

Despite the joyous overtones of the season, many families and friends have had to deal with the unexpected ups and downs of losing a loved one to drowning or other aquatic-related injuries.

Throughout the year, many water safety organizations (including the NDPA) work hard to educate families, children, and their communities about the importance of water safety. Still, the holidays are the perfect opportunity to bring attention to the urgent need to prevent drownings.

We want to make the giving process as easy and understandable as possible, so here are some of the best reasons to support water safety organizations and continue to end the tragedy of childhood drownings.  

1. Drowning is the Leading Cause of Death in Children Ages 1-4

The statistics are shocking: drowning is still the leading cause of unintentional death for children between the ages of 1 and 4 and remains in the top 4 causes of death for ages 54 and up. 

According to the Centers for Disease Control and Prevention, that number correlates to an average of 4,012 unintentional drowning deaths per year based on data from 2011-2020. 

It’s important to know that drowning can happen to anyone, but there are steps to help reduce this staggering amount of lost lives each year. Although accidents happen, pool owners, owners of properties with large water features, and parents with young children must remain vigilant regarding water safety.

Drowning can happen in as little as 30 seconds, so no single water safety strategy is enough. 

Organizations that actively share information about the 5 Layers of Protection to prevent drowning – Barriers & Alarms, Supervision, Water Competency, Life Jackets, and Emergency Preparation – should earn your support because they provide information on the best five water safety strategies that can reduce drowning risks.

2. Drowning Costs the U. S. Economy Over 50 Billion Per Year

While it’s true that many aquatic activities have significant physical and social benefits, those that aren’t practicing proper water safety strategies are at a greater risk of drowning. 

Through the CDC WISQARS cost of injury module, the total estimated cost of drowning (fatal and nonfatal) in the U.S. in 2020 was $53.53 billion. This calculation includes the addition of the cost of emergency services and hospitalizations related to drownings.

Based on this statistic alone, it is clear that drowning is not only a public health problem but an economic problem that will continue to increase if awareness and education about drowning prevention efforts are not brought to light. 

When you donate to a water safety organization, you are contributing to saving lives in your community and reducing the economic burden on our country. 

3. Donations Help Expand Vital Research and Funding Programs

Many water safety organizations depend on donation dollars to help promote programs and research collaboration efforts to help prevent drowning.

To keep the research gaps narrow and prioritize evidence-informed strategies for water safety, it is necessary to expand research and funding programs for drowning prevention.

Donating to water safety organizations also supports swim lesson grants, life jacket loaner stations, research summits, and programs that make water safety education readily available to the general public and government officials.

4. Even Small Donations Can Make a Huge Impact on Local Communities

When you want to change the numbers globally, it all starts with making a difference locally, and a little can go a long way.

  • Talk to your local water safety and drowning prevention organizations to see what your community needs most:
  • Is there a shortage of lifeguards due to the cost of certifications?
  • Are there children in need of swim program scholarships?
  • Does your community lake need support in building a life jacket loaner station?
  • Do your local non-profit organizations need donations for materials for hosting a water safety day at local schools?

The contributions you make to water safety organizations that work on local initiatives like the above are essential, and a $25-$50 donation can have a significant impact on local families.

Find the nearest water safety organization near you and see what type of opportunities they offer and how you can get involved. Remember, every donation counts!

5. Non-Profit Donations Are Tax-Deductible

Did you know that donating to a 501(c)(3) non-profit can make you eligible for certain tax deductions?

The tax deduction associated with donating can make donating seem more tangible, as you can see it comes directly from the slight decrease in your income taxes.

As an added benefit, you’ll save a little on your giving list for the season, which is a great financial incentive to contribute to the safety of your community!

To search for a tax-exempt water safety organization, use the IRS Tax Exempt Organization Search Tool.

Supporting Water Safety Organizations this Holiday Season

No matter which water safety organization you choose, remember that the intention behind your donation matters more than the amount. Even $5 can help an underprivileged community have better access to swimming lessons or help fund the salary of a lifeguard.

At NDPA, we are beyond thankful for the generosity of our donors, members, partners, and continued supporters throughout the holiday season.

Without all of you, achieving our mission to prevent the tragedy of drowning would not be possible!


For more information about how you can support NDPA and get connected with your local water safety and drowning prevention organizations visit our website at NDPA.org.

According to the U.S. Consumer Product Safety Commission, drowning is the number one cause of unintentional death for children between the ages of 1 and 4. Most of these drowning deaths happen in home swimming pools which is why swimming pool barriers are so important in preventing unintentional drowning incidents.

The U.S. Consumer Product Safety Commission has also shared the following statistics in the Pool or Spa Submersion: Estimated Nonfatal Drowning Injuries and Reported Drownings, 2022 Report :

  • On average, three hundred eighty-nine pool- or spa-related fatal drownings were registered between 2017 to 2019.
  • Seventy-five percent of fatal pool accidents of children 15 and under occurred at residential locations (home pool or neighbor’s pool).
  • Seventy-three percent of swimming pool drowning deaths involved children younger than five.
  • Seventeen percent of swimming pool-related drowning deaths among children younger than 15 happened in an above-ground pool.
  • Nine percent of those pediatric drowning deaths occurred in portable pools.
  • Pool- or spa-related, hospital-department-treated, nonfatal drowning injuries involving children younger than 15 years of age spiked 17 percent in 2021 with 6,800 injuries reported, compared to 2020 with 5,800.

Many of these drowning tragedies can be prevented by implementing swimming pool barriers and additional layers of protection

What are swimming pool barriers?

If you have a swimming pool on your property, you must take measures to keep your kids safe. The first measure is installing proper swimming pool barriers.

A swimming pool barrier is any physical barrier that separates the water from the rest of the yard or surrounding area, thus making it difficult for small children and animals to access the pool area. 

These physical barriers are an effective way to prevent unauthorized and unsupervised entry to the water.

Types of Swimming Pool Barriers

Swimming pool barriers can restrict access to the perimeter surrounding the pool (gate or fence) or directly limit access to the water (pool covers). Door alarms can also be considered as swimming pool barriers.

Pool Gates and Fences

All residential pools and spas should be surrounded on all four sides by a 4-foot tall fence with a self-closing and self-latching locking device. 

Families with young children and pets should install isolation fencing that separates the pool or spa area from the house or other structures. It should also restrict unauthorized access from neighbors’ yards, nearby buildings, and from inside the house. 

The latch release on all gates and fences should be at least 54 inches from the ground and entirely out of the reach of children. If a locking latch is used, it should be kept locked. Just be sure to store the key out of children’s reach and ensure all adults know where you keep it in an emergency. 

Gates should also open away from the pool and should never be propped open. When shut, pool owners must double-check the gates to confirm that the latching mechanism is securely fastened and that the gate was not accidentally left open. The pool gate should always be locked, mainly when the pool is not in use, to prevent kids from gaining access to the water.

Bear in mind that small children are curious and resourceful. Make sure any furniture that can be moved to serve as a ladder is kept outside the pool area, at least 4 feet away from the swimming pool barrier. Also, ensure that children and animals cannot dig soil loose from under the pool fence to crawl through to the other side.

Pool Covers

Safety covers are another layer of protection that can provide safety when the pool is not in use. They should cover the entire surface of the pool and be anchored securely.

When considering a pool safety cover, choose one that meets the ASTM International voluntary standard F1346-91 , a document that establishes safety cover requirements for swimming pools, spas, hot tubs, and wading pools. 

It’s also essential that covers are used and maintained correctly, such as promptly removing any rainwater that it has collected and not allowing children to play on it regardless of its stated weight allowance.

Door Alarms

If your home serves as one side of the swimming pool barrier, consider installing alarms on all doors leading to the pool area. 

Door alarms can help alert adults if and when a child goes near the pool area.

Safety Codes and Regulations for Pool Barriers

Sadly, no federal swimming pool barriers law exists in the United States. Without a legal framework that clearly defines residential pool owners’ guidelines to ensure safety, consumer and aquatic organizations have redacted and shared their own. 

Many communities have enacted safety regulations for barriers meant to keep residential in-ground and above-ground swimming pools safe. Parents who own these pools must implement the five layers of protection needed to reduce the chances of their kiddos accessing the family pool or spa without supervision and should be familiar with the following documents:

Safety Barrier Guidelines for Residential Pools

The U.S. Consumer Product Safety Commission has published a guide that outlines pool barrier guidelines that can help prevent drowning incidents involving young children by preventing them from entering the pool area without being supervised by an adult. They consider the variety of swimming pool barriers available and where each might be vulnerable to a child wanting to get on the other side.

The International Swimming Pool and Spa Code 

The ISPSC is also an important document to consider.  Written by the International Code Council and the Pool and Hot tub Alliance, it contains everything a pool contractor needs to make a residential swimming pool safe and operate efficiently. 

The adoption of the ISPSC can reduce drowning accidents by requiring barriers, compliant design, and slopes for entry and exit, work towards the elimination of entrapment incidents once and for all, and ensure that pools and spas are built using approved and safe materials. As a uniform building code adopted in 20 states and 171 local jurisdictions, the ISPSC plays a vital role in safeguarding backyard pools and spas throughout the country.

The Safety Benefits of Pool Fencing and Gates

A successful pool barrier prevents a child from getting over, under, and through a fence or gate. It also keeps kids from gaining access to the pool except when supervising adults are present. 

Regarding water safety, there is no such thing as being too cautious. A pool barrier is the first layer of protection needed to prevent accidental drownings. According to the CDC, having a swimming pool security fence reduces the likelihood of childhood drownings by 83%.

In addition to keeping kids and animals out, swimming pool barriers can also help keep debris and leaves from blowing into the pool. This can help keep the pool clean and reduce the time you must spend cleaning it.

Installing a swimming pool barrier is a simple and effective way to increase water safety in your backyard. Consider implementing safety measures at home for your family and reduce the chance of drowning.

Drowning is a preventable tragedy.  Every year, thousands of people die from drowning, and many more suffer from permanent disability as a result. The Drowning Prevention Symposium is an annual event hosted by the National Drowning Prevention Alliance that gathers experts to share the latest water safety data and research with the common goal of reducing the number of drowning incidents in the country.  

This year’s symposium will be held on October 13th & 14th at the 2022 World Aquatic Health Conference in Houston, TX.  Attendees will have the opportunity to learn from the leading experts in the field and network with other professionals working to prevent drownings at both events if attending in person. You can also register to participate in the symposium virtually from the comfort of your home or office.

The Drowning Prevention Symposium is the perfect opportunity to learn about the latest water safety data and research. In an effort to prevent more drownings, we will be discussing critical water safety topics that include:

  • The newest water safety data and research, 
  • How to increase water safety advocacy in communities, counties, and states
  • How the commercial crisis affects our work in water safety. 
  • Advocating for legislation & adoption of standards and codes,
  • Update on the US National Water Safety Action Plan development.

With these discussions, it is hoped that more people will be equipped to prevent drownings. 

This symposium provides an essential platform for sharing life-saving information about water safety. It is a crucial step in ensuring that more people are aware of the dangers of drowning and how to prevent it.

This is a critical event for all members of the aquatics community and water safety advocates that should not be missed. 

Register today to ensure your spot at the symposium!

Click to here register for the in-person event.

Click to here register for the virtual event.

Check out the Virtual Drowning Prevention Symposium Agenda here.

National Drowning Prevention Alliance (NDPA) Assembles Experts Across Disciplines to Address the Critical Issue of Childhood Drowning.

SAN DIEGO, September 15, 2022 – On September 13-14, 2022 the National Drowning Prevention Alliance hosted the industry’s first research summit solely dedicated to water safety and drowning prevention for children and adolescents – a critical issue and the single leading cause of death among children ages 1-4 years old.


The National Childhood Drowning Prevention Research Summit was held in San Diego, California and brought together more than 45 researchers and experts from across the country and internationally who have dedicated their careers to the safety and well-being of children.

Hosted by NDPA and moderated by Doyle Strategies, which has led similar summits on child and gun safety, the group included professionals from the governmental, academic, medical, public health and private sectors, including representatives from American Academy Pediatrics, American Red Cross, YMCA, Harvard University, Baylor University, National Institutes of Health, Centers for Disease Control and Prevention, Consumer Product Safety Commission, and other leading organizations and advocates.


“The body of data available for drowning prevention has been historically weak leaving us to use best practices instead of evidence-informed approaches,” said Adam Katchmarchi, Ph.D., M.S., Executive Director, NDPA. “Our goal is to change that and bring all stakeholders together to collaborate on a unified research agenda.”

During the two-day meeting, summit participants discussed the research gaps in the literature surrounding childhood drowning prevention and water safety and prioritized a short- and long-term research agenda based on need and feasibility, while fostering unity among the industry sectors represented.


“It was incredible to see all of the national leaders in child drowning prevention gathered in one room, working together to address this epidemic,” said Ben Hoffman, M.D., Chief Medical Advisor, NDPA and Professor of Pediatrics, Oregon Health & Science University. “There is so much we do not know about how to prevent drowning, and the issue has never received the attention warranted by the magnitude of the problem. It was amazing to see how the group really dug in and did the hard work to ask the right questions and identify the key issues and potential solutions. This was a crucial first step in the process
of preventing drowning among kids.”


With focused discussions on the existing data and science, and actionable work needed to define future research directions and priorities to advance policy and prevention efforts, the summit program included a networking session and a review of research currently underway at CDC. Small, collaborative, interprofessional groups also assessed research needs around four of the established preventive layers of protection – barriers, supervision, water competency, and life jackets.

“I think a better understanding of all of the circumstances around drowning in every environment is going to be critical in order to develop, implement and evaluate drowning prevention strategies,” said Lois Lee, M.D., M.P.H., Associate Professor of Pediatrics and Emergency Medicine, Harvard Medical School. “

Following the summit, an evidence review and preliminary conclusions will be compiled and shared with both research and non-research-related qualified stakeholders to weigh in on the results and outcomes.

Post event stakeholder engagement will be conducted via focus groups, interviews, and survey with the goal of gaining insight into areas of consensus and disagreement on proposed research priorities. An overall research summit summary report, in addition to summary reports on identified themes, will be released by NDPA among stakeholder groups.

The Drowning Prevention Research Summit was made possible through the generous funding of the Chuck & Ernestina Kreutzkamp Foundation.

About National Drowning Prevention Alliance (NDPA)
The mission of the National Drowning Prevention Alliance is “United, we can prevent the tragedy of drowning.” Through education, awareness, and advocacy, NDPA seeks to reduce the incidence of drowning and aquatic injuries in the United States and abroad and to address the single leading cause of death among children ages 1 to 4. To learn more, visit ndpa.org.

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The threat of drowning continues even after summer ends. With the cooler weather and the holiday season right around the corner, it’s easy to forget that water safety is still important. But drownings don’t take a break just because the temperature dips. The risk of drowning doesn’t go away when kids return to school. In fact, drownings occur just as frequently in the fall and winter months during family gatherings and vacation trips as they do in the summer. 

As the cooler months come around, ensure your child’s swimming skills are up to par. Just because summer is coming to an end doesn’t mean it’s time to forget about swim lessons. Year-round swim lessons are the key for your child to reinforce the skills they have learned. Year-round swim lessons allow kids to keep their water skills fresh and top of mind, allowing them to hone all their water competency knowledge throughout the year. 

Swim Lessons Are an Essential Layer Of Protection Against Drowning

Swim lessons are an essential layer of protection needed to help prevent unintentional drowning incidents. 

In 2009, Dr. Ruth Brenner and her colleagues at the National Institute of Child Health and Development published a study stating that swimming lessons can reduce the risk of drowning among children ages 1 to 4 by 88%. This statement is significant because this age group is at the highest risk of drowning in a swimming pool. The study found that swimming lessons can help children learn how to swim and be more comfortable in the water, reducing the risk of drowning.

This study has been cited multiple times in several articles and posts regarding drowning prevention and water safety. Please note that this research had a small sample size and the 95% confidence intervals regarding the protective effects were 3%-99%. It also stated that “swimming skills alone are insufficient to protect a child from drowning.”

Learning to swim is but one of the several layers of protection needed to reduce children’s drowning risk. Parents must know they cannot rely on just one layer of protection to keep kids safe. Nothing, not even swim lessons, can drown-proof a child. All layers must be implemented simultaneously to effectively reduce the risk of drowning incidents from taking place.

Kids are safer in water when they have multiple layers of protection in place. The layers include swimming lessons and aids such as life jackets, bubble covers, and pool fences. Kids need more than one layer of protection to be safe in pools and spas – including swimming lessons taught by a professional swim instructor.

Swimming Lessons & Water Competency

A national survey conducted for the Red Cross in 2020 revealed that people believe themselves to be better swimmers than they really are. The survey also found that of the 85 percent of Americans who said they could swim, only 56 percent could perform all five basic skills (also known as water competency) that might help keep them safe in the water.

According to the American Red Cross, there are three main components to water competency: water smarts, swimming skills, and helping others.

Water smarts involve knowing well what your limitations are in the water and what to do (or not do) to avoid putting yourself in a dangerous situation when in the water, like wearing a US coast guard approved life vest, understanding how weather conditions can impact water safety and how to call for help.

The following are the basic swimming skills needed to be safe in the water:

  • Step or jump into the water over your head.
  • Return to the surface and float or tread water for one minute.
  • Turn around in a full circle and find an exit.
  • Swim 25 yards to the exit.
  • Exit from the water. If in a pool, be able to exit without using the ladder.

Helping others means you know what to do should an emergency occur, like knowing how to assist a drowning victim and learning CPR with rescue breaths.

Any swim program you choose for your child should cover the three components of water competency. They will give your child the tools they need if they accidentally fall into the water unsupervised.

When to Start Swim Lessons

Swim lessons aren’t just about teaching children how to be safe around water — they’re also teaching parents how to do the same.

In 2019, the American Academy of Pediatrics updated its water safety guidelines to recommend children start swimming lessons around age 1 to help reduce the risks of drowning. The more comfortable a child is in water, the fewer their chances of drowning; the earlier they’re comfortable, the better.

Parents must remember that learning to swim is but one of the layers of protection that need to be implemented to prevent drowning. Even though learning to swim allows children to be aware of drowning hazards, it does not make them immune to the perils of drowning. Indeed, nothing can drown-proof a child.

Finding the right swim programs for kids isn’t just about your child’s age or experience levels; it’s also about you being comfortable with the facility, instructors, and technique. Things that make a swim lesson program a good fit for you and your child will also vary by age. When choosing the program that best fits your child and your family, be sure to factor in your decision the emotional maturity of your child, their physical and developmental abilities and limitations, and their current comfort level when in the water.

Drowning is preventable when children learn proper water safety skills.

Drowning is a preventable tragedy that occurs far too often, especially in young children. But when kids learn the appropriate water safety skills, they can stay safe around pools, lakes, oceans, and anywhere there is water.

Swim lessons are an excellent way for children to learn about water safety. For starters, they’ll learn how to stay afloat and what they must do if they find themselves in a dangerous situation like accidentally falling into the water.

And while no one can completely prevent accidents, knowing the proper safety techniques can mean the difference between life and death. So make sure your child is enrolled in swim lessons all year long, regardless of the season – it could save their life.

From the NDPA Board President's Pen

In his last official act as President of the NDPA Board of Directors, Blake Collingsworth has issued himself a pardon from all future committee assignments. As we know, Blake’s courage and compassion in support of NDPA’s mission is tireless and arguably unparalleled. Thus, as my first act as President of the NDPA Board of Directors, Blake’s pardon has been revoked.

All kidding aside, when you see Blake and Cathy, please take a moment to express your deepest gratitude for their steadfast leadership. In addition to a passion for drowning prevention and water safety, Blake, Cathy and I also share membership in Rotary International where we are guided by the Four Way Test:

  1. Is it the TRUTH?
  2. Is it FAIR to all concerned?
  3. Will it build GOOD WILL and BETTER FRIENDSHIPS?
  4. Is it BENEFICIAL to all concerned?

It is with these core guiding principles that I am humbled and honored to step into the NDPA Board Presidency. Some highlights of the work our board, in partnership with a stellar staff, will focus on in the coming months include:

  • Grounding diversity, equity and inclusion as connected to our mission and critical to ensuring the well-being of the communities we serve.
  • Connecting our board more authentically with the people and communities we serve through broad committee engagement.
  • Infuse new energy and vision into the strategic direction of NDPA as the national flagship water safety and drowning prevention organization.

As fellow board member Jeremy Smith announced multiple times at this year’s Water Safety Conference, my email is pam.cannell@boardbuild.org. Feel free to reach out to let me know how you would like to get involved in the good work we are doing to save lives.


Gratefully,

Pam Cannell
Board President, NDPA
President & CEO, BoardBuild

NDPA Joins National Water Safety Month

FOR IMMEDIATE RELEASE

(OVERLAND PARK, KS) – As families converge on aquatic centers, pools, splash pads, waterparks, and open bodies of water for recreational water activities this Memorial Day weekend, it is vital to ensure safety is a priority for all people. The National Water Safety Month campaign supporters offer six important tips and reminders for parents and caregivers about safer water practices.

As you enjoy time in and around water this summer, keep these six water safety tips in mind:

  1. Capable & Constant Supervision – Actively supervise children and non-swimmers around the water, even when lifeguards are present. Don’t just drop kids off. Avoid distracting activities such as checking email or social media. Drowning is quick and silent.
  2. Water Competency – No matter your age, learning to swim and survive in the water is one of the best ways to be safer in and around the water.
  3. Prevent Unsupervised Access To Water –Barriers and alarms help prevent access to water during non-swim times. Almost 70% of toddler drownings occur during non-swim times. Four sided fencing with a self-closing self-latching gate helps prevent unplanned access.
  4. Swim With A Buddy – Do not allow anyone to swim alone. Even at a public pool or a lifeguarded beach, use the buddy system.
  5. Wear A Life Jacket – Adults and kids should always wear a properly-fitted U.S. Coast Guard-approved life jacket while boating. Non-swimmers and inexperienced swimmers should also always wear a life jacket when in and around the water. Inflatable toys can be fun but are not a substitute for U.S. Coast Guard-approved life jackets.
  6. Be Prepared For Emergencies – Learn how to prevent and respond to emergencies by learning CPR.

About National Water Safety Month

National Water Safety Month is a joint effort of the American Red Cross, the National Recreation and Park Association, Pool & Hot Tub Alliance and the World Waterpark Association. Joining the NWSM partnership in 2022 is the National Drowning Prevention Alliance, a non-profit organization dedicated to reducing the incidence of drowning and preventing tragedy around water.

These organizations honor National Water Safety Month in May, along with thousands of aquatics facilities and professionals, through educational programs, public service announcements, governmental proclamations, dealer and aquatics business promotions and the distribution of water-safety-themed materials, aimed primarily at the public and designed to help prevent drowning and water-related illness and injuries. 

Detailed information and free resources in support of National Water Safety Month, for both consumers and businesses, can be found at www.nationalwatersafetymonth.org. Connect with National Water Safety Month on Facebook (@watersafetymonth).

MEDIA CONTACTS:

Aleatha Ezra
Director of Park Member Development
World Waterpark Association
aezra@waterparks.org

Cort Jones
Communications Manager
National Recreation and Park Association
cjones@nrpa.org

Don Lauritzen
Communications Officer
American Red Cross
media@redcross.org  

Laura Metro
Marketing & Communication Director
National Drowning Prevention Alliance
Laura.metro@ndpa.org

Jessica Howard
Vice President, Marketing
Pool & Hot Tub Alliance
jhoward@phta.org

10 Ways to Celebrate National Gratitude Month

November is National Gratitude Month.

It encourages us to embrace the power of gratitude which is more than simply saying “thank you”. Gratitude is about putting our attention towards the positive rather than the negative. When we do that, we help improve our physical and mental well-being making us more focused and productive. 

Here are ten ways you can celebrate National Gratitude Month:

Make a Gratitude List

When you start to experience gratitude, make a gratitude list. You can jot down five things that you’re grateful for each day. This will help you keep a more  grateful attitude in general by focusing on the positive things in your life, you’ll have more energy, patience, and inner peace; all which can be directed towards achieving your goals.

Tell someone how much you appreciate them

Your family, friends, coworkers, partners, sponsors, advocate; they are all special. So tell them so. Tell them how much you appreciate them in person or via a handwritten note. They will appreciate it.

Be thankful for what you have

Having a grateful heart allows you to have more compassion for others and more love and compassion for yourself. It also empowers you to grow and learn and support your needs. Focus on the things for which you are grateful and remember that the things that go wrong don’t define you. 

Set an intention for the day

If you have intentions for each day, you’ll be more likely to complete them. The first intention is to be kind to yourself and recognize that if you want something, you have to be willing to do what it takes.

Compliment someone on their strengths

Complimenting someone’s strength is a great way to show that you admire the person for his or her character. Resilience and strength makes people feel they are equipped to handle the stressors in their lives and that they are able to take on difficult tasks and see them through.

Practice mindful eating

One of the ways you can practice mindful eating is to focus on the flavor of your food. When you take a few seconds to savor the taste of your meal, you will be more satisfied and will eat less.  

Volunteer your time to give back to others 

Another way to put our focus on the positive is by volunteering or dedicating your valuable time to a cause you feel strongly about. Advocate for it and help change lives for the better, maybe even save them.

Focus on the good 

Every night before you go to bed, write down 3 good things that happened to you that day. This will help shift your perspective by concentrating on your positive moments in the day which helps to increase your overall happiness. It will also help you sleep better.

Live in the present 

As we start to take our focus off of the past and the future and we focus on the here and now, we can be grateful for the lives we live today, as well as the lives we will have tomorrow.  

Appreciate the little things

Rise and shine with a great cup of coffee, attend an inspiring talk or schedule in your lunch break to appreciate the things that make you smile every day. It’s the little things that can easily go unrecognized so take some time to focus on them.  

Cultivate the habit of being grateful for every good thing that comes to you, and to give thanks continuously. And because all things have contributed to your advancement, you should include all things in your gratitude.”

Ralph Waldo Emerson

NDPA Launches New Brand, Website & Campaign

Despite all of our collective tireless efforts, drowning is still the single leading cause of death for children 1-4. According to the American Academy of Pediatrics, as of 2018 drowning has surpassed birth defects as the most common cause of death in this age group. However, our theme for our 2020 conference still applies…Drowning won’t stop, so neither will we!

To rise and meet this challenge, the NDPA will launch a refreshed brand, new website, and new campaign! We will officially unveil our new brand and website on Monday, November 15! Then, we will launch our new campaign focused on backyard pool and spa safety on Tuesday, November 16 at the International Pool, Spa, Patio and Deck Expo in Dallas, TX. Below are details about the new programs.

National Drowning Prevention Alliance

Branding Refresh

The NDPA’s mission is “United, we can prevent the tragedy of drowning”, and our vision is to become the top destination for drowning prevention education in the United States. As we mature and enter into our next phase of growth, our leadership has decided to ensure that NDPA’s brand and image reflect the seriousness and importance of the issues we are working to solve. Our refreshed look is centered on a blue pallet of colors. The color blue represents responsibility, sincerity, professionalism, stability, and intelligence; all of which are core values of the NDPA. In the coming weeks we will be making new member, partner, supporter, and sponsor logos available via our online resource center and through email NDPA communications.

NDPA - National Drowning Prevention Alliance - MEMBER
NDPA - National Drowning Prevention Alliance - PARTNER

New Website

To better meet the various audiences we serve, the NDPA will launch a new website. Our new website is designed to give our users the information and resources that they need the most. Parents and professionals will have dedicated areas with critical tools, knowledge, and resources to best meet their needs. The NDPA members and partners will continue to have quick and easy access to the NDPA Resource Center and programs in a new dedicated area of the new website. Additional resources and expanded tools will also be launching in the coming months.


Water Safety Champion

Water Safety Champions

The pool and spa industry has reported growth of 20%+ since the start of the 2020 and layers of protection are critical to backyard safety. In response, the NDPA will be launching a new campaign focused on championing safety in backyard pool and spa environments. We are launching first phase of this exciting campaign will launch at the International Pool, Spa, Patio, and Deck Expo in Dallas, TX. Our focus will be focused on supporting and working with pool and spa industry professionals to enhance consumer water safety education in a positive and proactive way. Pool and spa professionals will have the first opportunity to sign up to become Water Safety Champions and join us on the mission to save lives!


Know The Layers Of Protection

The NDPA is dedicated to reducing drowning and enhancing water safety in the US. As an alliance of parents, professionals, advocates, researchers, and leaders, the organization is focused on impacting the staggering statistics of this preventable injury. Remember, drowning IS preventable!

Best regards,

Team NDPA

British Swim School Partners With Leading Drowning Prevention Organization

VIRGINIA BEACH, Va., Sept. 23, 2021 /PRNewswire-PRWeb/ — British Swim School, the nation’s leading “learn to swim” franchise company, is excited to announce its partnership with the National Drowning Prevention Alliance, an organization with the goal of reducing the incidence of drowning and aquatic injuries in the United States and abroad.

British Swim School is the first franchise swim school to join with the NDPA in this mission and plans to use its vast resources to further education about drowning and aquatic injuries.

“The NDPA shares our core mission, which is educating the community about drowning prevention and survival skills,” said Melissa McGarvey, Director of Aquatics for British Swim School. “We are excited about this partnership because it will allow us to share information developed by our combined team of experts. This will only make us stronger as we work to spread the important message of water safety and decreasing avoidable drownings.”

The NDPA organizes swim safety education events on a national and international level and also offers swim safety tips and other educational materials online.

“British Swim School truly has a mission of keeping people in the community safe around water,” said Adam Katchmarchi, Executive Director of the NDPA. “They have locations across the country, so we thought they would be the perfect swim school to team up with. We are eager to see what we can accomplish with a collective effort.”

British Swim School, a premier swim school franchise, launched in England in 1981. It was then brought to the U.S. and Canada and eventually grew to more than 200 locations.

Research shows that participation in formal swim programs, such as those offered by British Swim School, can reduce the risk of drowning by 88 percent among children who are most at risk for accidental death by drowning. Students are placed in classes based on skill level.

For more information, visit British Swim School.

About British Swim School

British Swim School’s mission is to teach water safety and survival skills to children as young as 3 months old. Rita Goldberg founded British Swim School in 1981 and developed the unique and highly effective teaching methods that are a recognized trademark of the brand today. Acquired by Buzz Franchise Brands in early 2019, British Swim School is the latest addition to the Buzz Franchise Brands family, which includes Pool Scouts, a pool cleaning and maintenance company, and Home Clean Heroes, a residential cleaning company. British Swim School currently operates over 215 schools across the United States and Canada. For more information about British Swim School, visit British Swim School. To learn more about the benefits of British Swim School’s franchising opportunities, visit British Swim School Franchise/. For more information about Buzz Franchise Brands, visit Buzz Franchise Brands

About NDPA

The mission of the National Drowning Prevention Alliance (NDPA) is “United, we can prevent the tragedy of drowning.” We believe that together we can reduce the incidence of drowning and aquatic injuries in the United States and abroad. Join us to help save lives! To learn more about the NDPA, please visit NDPA. To learn more about our annual national conference, please visit National Water Safety Conference.

Media Contact

Mandy Cline, 919 Marketing, 919-377-9587, mcline@919marketing.com

SOURCE British Swim School