Tag Archive for: prevent drowning

Bathing is a part of our daily routine. It’s not uncommon for us to forget to take proper precautions while we or our children are in the bathroom. This is also considered one of the most dangerous rooms in our home. January is National Bath Safety Month which makes it the perfect time to do what is needed to minimize the risk of injury and drowning in the bath. 

An estimated 87 children die each year from drownings at home. Two-thirds of these incidents took place in the bath. Remember a drowning can occur in as little as two inches of water. These incidents can be prevented if you implement layers of protection at home.

The American Academy of Pediatrics offers the following tips to help prevent incidents in the bath:

Supervision:

Children can drown in only a few inches of water, so never leave a young child alone in the bath, even for a moment. If you can’t ignore the doorbell or the phone, wrap your child in a towel and take him along when you go to answer them. Bath seats and rings are meant to be bathing aids and will not prevent drowning if the child is left unattended. Never leave water in the bathtub when it is not in use. It’s also important to have anything and everything you think you’ll need within arm’s reach before​ getting down to business.  

Slips and falls

Install no-slip strips on the bottom of the bathtub. Put a cushioned cover over the water faucet so your child won’t be hurt if he bumps his head against it. Get in the habit of closing the lid of the toilet, and get a toilet lid lock. A curious toddler who tries to play in the water can lose his balance and fall in.

Water temperature

To prevent scalding, adjust your water heater so the hottest temperature at the faucet is no more than 120 degrees Fahrenheit (48.9 degrees Celsius). Test the water with your wrist or elbow to check that it feels warm, not hot. When your child is old enough to turn the faucets, teach him to start the cold water before the hot.

Medicine and toiletry storage

Keep all medicines in containers with safety caps. Remember, however, that these caps are child-resistant, not childproof, so store all medicines and cosmetics high and out of reach in a locked cabinet. Don’t keep toothpaste, soaps, shampoos, and other frequently used items in the same cabinet. Instead, store them in a hard-to-reach cabinet equipped with a safety latch or locks.

Electric appliances

If you use electrical appliances in the bathroom, particularly hair dryers and razors, be sure to unplug them and store them in a cabinet with a safety lock when they aren’t in use. It is better to use them in another room where there is no water. An electrician can install special bathroom wall sockets (ground-fault circuit interrupters) that can lessen the likelihood of electrical injury when an appliance falls into the sink or bathwater.

NDPA Launches New Brand, Website & Campaign

Despite all of our collective tireless efforts, drowning is still the single leading cause of death for children 1-4. According to the American Academy of Pediatrics, as of 2018 drowning has surpassed birth defects as the most common cause of death in this age group. However, our theme for our 2020 conference still applies…Drowning won’t stop, so neither will we!

To rise and meet this challenge, the NDPA will launch a refreshed brand, new website, and new campaign! We will officially unveil our new brand and website on Monday, November 15! Then, we will launch our new campaign focused on backyard pool and spa safety on Tuesday, November 16 at the International Pool, Spa, Patio and Deck Expo in Dallas, TX. Below are details about the new programs.

National Drowning Prevention Alliance

Branding Refresh

The NDPA’s mission is “United, we can prevent the tragedy of drowning”, and our vision is to become the top destination for drowning prevention education in the United States. As we mature and enter into our next phase of growth, our leadership has decided to ensure that NDPA’s brand and image reflect the seriousness and importance of the issues we are working to solve. Our refreshed look is centered on a blue pallet of colors. The color blue represents responsibility, sincerity, professionalism, stability, and intelligence; all of which are core values of the NDPA. In the coming weeks we will be making new member, partner, supporter, and sponsor logos available via our online resource center and through email NDPA communications.

NDPA - National Drowning Prevention Alliance - MEMBER
NDPA - National Drowning Prevention Alliance - PARTNER

New Website

To better meet the various audiences we serve, the NDPA will launch a new website. Our new website is designed to give our users the information and resources that they need the most. Parents and professionals will have dedicated areas with critical tools, knowledge, and resources to best meet their needs. The NDPA members and partners will continue to have quick and easy access to the NDPA Resource Center and programs in a new dedicated area of the new website. Additional resources and expanded tools will also be launching in the coming months.


Water Safety Champion

Water Safety Champions

The pool and spa industry has reported growth of 20%+ since the start of the 2020 and layers of protection are critical to backyard safety. In response, the NDPA will be launching a new campaign focused on championing safety in backyard pool and spa environments. We are launching first phase of this exciting campaign will launch at the International Pool, Spa, Patio, and Deck Expo in Dallas, TX. Our focus will be focused on supporting and working with pool and spa industry professionals to enhance consumer water safety education in a positive and proactive way. Pool and spa professionals will have the first opportunity to sign up to become Water Safety Champions and join us on the mission to save lives!


Know The Layers Of Protection

The NDPA is dedicated to reducing drowning and enhancing water safety in the US. As an alliance of parents, professionals, advocates, researchers, and leaders, the organization is focused on impacting the staggering statistics of this preventable injury. Remember, drowning IS preventable!

Best regards,

Team NDPA

NDPA & AOAP Team Up For The 2023 & 2024 Conferences!

Joint announcement from the Association of Aquatic Professionals and the National Drowning Prevention Alliance

The Association of Aquatic Professionals (AOAP) and the National Drowning Prevention Alliance (NDPA) are excited to announce the co-location of their flagship conferences in 2023 and 2024. The annual Association of Aquatic Professionals Conference & Expo and the National Water Safety Conference presented by the NDPA will operate side-by-side at the same location beginning in February of 2023. The first event will take place at The Broadmoor Resort in Colorado Springs, February 13-16, 2023.

“By co-locating the conferences, the two associations will provide a one-stop shop for all aquatic professionals and advocates, with the ability to learn from each other’s experiences and move closer to the ultimate goal of drowning prevention by providing safe aquatic experiences for all,” said Juliene Hefter, the executive director of the AOAP.

ABOUT AOAP’S CONFERENCE: For over a decade, the AOAP Conference has earned a reputation as the premier educational gathering for aquatic professionals, drawing over 800 attendees, including health inspectors, building-code officials, aquatic-facility managers, and others. This dynamic event provides attendees with the latest technical, practical, and hands-on education designed to improve drowning prevention, aquatic programming, team leadership and training, risk management, technical operations, and overall facility management.

ABOUT NDPA’S CONFERENCE: The NDPA’s annual flagship event has a long and storied history. Starting out as a small symposium in 2001, the newly rebranded National Water Safety Conference boast four days of education, training, and networking in addition to a robust line up of speakers. This annual event is the gathering place of multiple different sectors, stakeholders, and advocates all who believe “Drowning IS Preventable”.

“The natural pairing of the NDPA and AOAP’s events at one singular location is a win for everyone in water safety. Both organization’s attendees play a key and active role in drowning prevention and water safety in the US and beyond. Co-locating the conferences over the same dates and at the same location will provide unimaginable collaboration and innovation,” said Dr. Adam Katchmarchi, executive director of the NDPA.

Conference attendees will have the opportunity to register for both conferences at discounted rates. The conferences will share a combined exhibit hall, some educational sessions, and numerous other cross-over events such as an all-conference social.

For more information, please contact:

Juliene Heftner
Executive Director, AOAP
juliene@aquaticpros.org

Adam Katchmarchi
Executive Director, NDPA
adam@ndpa.org

VIRGINIA BEACH, Va., Sept. 23, 2021 /PRNewswire-PRWeb/ — British Swim School, the nation’s leading “learn to swim” franchise company, is excited to announce its partnership with the National Drowning Prevention Alliance, an organization with the goal of reducing the incidence of drowning and aquatic injuries in the United States and abroad.

British Swim School is the first franchise swim school to join with the NDPA in this mission and plans to use its vast resources to further education about drowning and aquatic injuries.

“The NDPA shares our core mission, which is educating the community about drowning prevention and survival skills,” said Melissa McGarvey, Director of Aquatics for British Swim School. “We are excited about this partnership because it will allow us to share information developed by our combined team of experts. This will only make us stronger as we work to spread the important message of water safety and decreasing avoidable drownings.”

The NDPA organizes swim safety education events on a national and international level and also offers swim safety tips and other educational materials online.

“British Swim School truly has a mission of keeping people in the community safe around water,” said Adam Katchmarchi, Executive Director of the NDPA. “They have locations across the country, so we thought they would be the perfect swim school to team up with. We are eager to see what we can accomplish with a collective effort.”

British Swim School, a premier swim school franchise, launched in England in 1981. It was then brought to the U.S. and Canada and eventually grew to more than 200 locations.

Research shows that participation in formal swim programs, such as those offered by British Swim School, can reduce the risk of drowning by 88 percent among children who are most at risk for accidental death by drowning. Students are placed in classes based on skill level.

For more information, visit http://www.britishswimschool.com.

About British Swim School

British Swim School’s mission is to teach water safety and survival skills to children as young as 3 months old. Rita Goldberg founded British Swim School in 1981 and developed the unique and highly effective teaching methods that are a recognized trademark of the brand today. Acquired by Buzz Franchise Brands in early 2019, British Swim School is the latest addition to the Buzz Franchise Brands family, which includes Pool Scouts, a pool cleaning and maintenance company, and Home Clean Heroes, a residential cleaning company. British Swim School currently operates over 215 schools across the United States and Canada. For more information about British Swim School, visit http://www.britishswimschool.com. To learn more about the benefits of British Swim School’s franchising opportunities, visit https://britishswimschoolfranchise.com/. For more information about Buzz Franchise Brands, visit https://www.buzzfranchisebrands.com/

About NDPA

The mission of the National Drowning Prevention Alliance (NDPA) is “United, we can prevent the tragedy of drowning.” We believe that together we can reduce the incidence of drowning and aquatic injuries in the United States and abroad. Join us to help save lives! To learn more about the NDPA, please visit http://www.NDPA.org. To learn more about our annual national conference, please visit http://www.WaterSafetyConference.com.

Media Contact

Mandy Cline, 919 Marketing, 919-377-9587, mcline@919marketing.com

SOURCE British Swim School

  • Millions of children missed the opportunity to participate in formal swimming lessons last season due to the pandemic, creating an urgent need for water safety training and swim lessons this summer. TEAM WLSL™ is getting back on deck to send the message Swimming Lessons Save Lives™ to help prevent childhood drowning and teach families how to Be Water Aware.  
  • The 2021 World’s Largest Swimming Lesson will offer hundreds of aquatic centers, swim schools and waterparks the chance to focus in on the urgency of getting kids back in the water for formal swim lessons to help make up for the lessons and water safety training they missed in 2020.
  • What is exciting about the WLSL event is that so many organizations and individual aquatic facilities are coming together to make it happen. The WLSL helps capture all the passion we have for this critical issue as individuals and focuses all that energy on one message for one day.
  • Drowning is a public health crisis. In the U.S., it’s the leading cause of accidental death for kids ages 1-4 and the second leading cause for kids 14 and under. Yet, a large percentage of adults don’t recognize this risk or provide the right layers of protection to prevent drowning.
  • Internationally, the World Health Organization (WHO) estimates that drowning is the 3rd leading cause of unintentional injury death worldwide, accounting for 7% of all injury-related deaths. 
  • According to a 2020 research study conducted by the American Red Cross, more than half (54%) of U.S. kids ages 4-17 are not able to perform the basic water safety skills that can save their life.
  • More drowning and near drowning incidents take place in the U.S during the month of June than any other month of the year.
  • According to a 2018 report from the U.S. Consumer Product Safety Commission (CPSC), from 2015 through 2017, an estimated average of 6,400 children younger than 15 years old were reportedly treated in hospital emergency rooms for nonfatal drowning injuries in pools or spas.
  • Nearly 80% of drowning victims are male.  Also, African-American children ages 5 to 19 drown at rates 5.5 times higher than Caucasian children. This disparity is greatest among those 11-12 years where African Americans drown in swimming pools at rates 10 times those of Caucasians.
  • Drowning is predictable, incredibly fast and quiet: Most children who drown are out of sight for less than 5 minutes. Drowning can occur in as little as two minutes and victims do not signal for help. In addition, 70% of drownings happen during non-swim times.
  • Research shows participation in formal swimming lessons by kids ages 1-4 can significantly reduce the risk of drowning, yet many children still do not participate in formal water safety training or swimming lessons.
  • The World’s Largest Swimming Lesson was created in 2010 as a platform to support public education about safer water practices and to build awareness about the critical importance of teaching children to swim to help prevent drowning. 
  • Since its inception, more than 320,000 children and adults have participated in life-saving WLSL lessons, generating more than two BILLION media impressions about the vital importance of learning to swim. 
  • TEAM WLSL™ has set five multi-venue and three single venue Guinness® World Records since the program began in 2010.

TEAM WLSL™ is on a mission to make sure every parent understands the critical importance of teaching kids to swim and how to Be Water Aware to prevent drowning.

Show your support by sharing this important message.

The Centers for Disease Control and Prevention states the sad fact that more than 3,500 people drown each year in the U.S, making drowning the leading cause of death in children 1 – 4 years old. Even more sad, minorities drown at a rate three times higher than their peers.

Diversity is directly linked to the opportunity to be water safe. As we are well aware, aquatics suffers from lack of diversity, enforcing a system where the access to learning how to swim and gain water competency are not the same for everyone.

Between 1999-2010, the fatal unintentional drowning rate for African Americans was significantly higher than that of whites across all ages. The disparity is widest among children 5-18 years old and is most pronounced in swimming pools. African American children 5-19 drown in swimming pools at rates 5.5 times higher than those of whites. This disparity is greatest among those 11-12 years in which African Americans drown in swimming pools at rates 10 times those of whites.(1)

Factors such as access to swimming pools, the desire or lack of desire to learn how to swim, and choosing water-related recreational activities may contribute to the racial differences in drowning rates. Available rates are based on population, not on participation. If rates could be determined by actual participation in water-related activities, the disparity in minorities’ drowning rates compared to whites would be much greater.(2)

Many organizations and advocates are striving to bring swimming to minority communities and thus reduce the incidence of drowning among them. Here are a few that you can support:

Diversity In Aquatics 

The drowning and participation gaps in aquatics mirror the disparities we find in public health and education, often ignoring the ongoing historical issues of race, socioeconomic circumstances, and cultural stereotyping. Therefore, a revamped focus is needed to address and help curve the current gaps found in aquatics.

Founded by Dr. Shaun Anderson and Jayson Jackson in 2010, Diversity In Aquatics is an organization built to develop a network to help save lives by empowering communities to have equitable access to quality aquatic opportunities. They work to address historical policies and practices that impact resource allocation and access to public spaces to understand present-day aquatic disparities.

Afroswimmers

AfroSwimmers is a swim movement that offers lessons and aquatic wellness services for people of color, founded by swim coach and aquatic healer Noelle Singleton.

AfroSwimmers boasts a facility in Atlanta where programs — including competitive coaching, aquatic therapy, and private swimming lessons — are offered to help break down barriers between the Black community and swimming.

Black People Will Swim

Black People Will Swim’s sole mission is plain and simple: it’s smashing the stereotype that Black people don’t swim. Their end game is to make a difference in the world of aquatics.

They aim to do this through a number of ways with their acronym F.A.C.E. encouraging their community to FACE their fears.

Swim Uphill

Founded by paralympic swimmer Jamal Hill, this organization has made it its mission to take justice against senseless drownings by promoting water safety competency through the Swim Uphill method in underserved communities around the globe.

Black Kids Swim

Black Kids Swim is a 501c3 organization based in Prince George’s County, Maryland. Their mission is to increase Black participation in the sport of competitive swimming. They also offer their consultancy services to aquatic facilities that wish to include a diverse group of adults and/or children to their programs.

The Josh Project

The Josh Project is a drowning prevention agency dedicated to water safety training and education. Their mission is to build basic swimming skills and knowledge of water safety to prevent drowning.

SwemKids

SwemKids is nonprofit school-based program that teaches children introductory swimming lessons and water safety skills as a part of their school’s curriculum. This model ensures that children are exposed to the water early and gain important life-saving skills to make sure they are safe while having fun!

Black Swimming Association

The Black Swimming Association (BSA) is a non-profit organisation set up to promote education among the Black community as well as other ethnic minority communities on water safety and drowning prevention measures.

They strive to ensure that the issues that preclude these communities from engaging in aquatics are researched, understood and  adequately addressed to promote inclusion and change.

  1. Gilchrist J, Parker EM. Racial/ethnic disparities in fatal unintentional drowning among persons aged ≤29 years—United States, 1999–2010. MMWR 2014;63:421–6.
  1. Branche CM, Dellinger AM, Sleet DA, Gilchrist J, Olson SJ. Unintentional injuries: the burden, risks and preventive strategies to address diversity. In: Livingston IL, editor.  Praeger handbook of Black American health (2nd edition): Policies and issues behind disparities in health. Westport (CT): Praeger Publishers; 2004. p. 317-27.

Drowning is a complex problem. To be effective, organizations need to leverage their strengths and work together to have the greatest impact.

The NDPA can help you make those connections and to have the greatest impact.  Join the alliance and empower your communities to take more action, touch more lives, and make an even greater difference.

Become An NDPA Member

By becoming an NDPA member (Basic or Premium) you or your organization will be contributing to the NDPA’s overall mission to prevent drowning and gain access to resources that advance drowning prevention. Drowning IS Preventable, and with your membership and support, we can work together to help save lives.

Become An NDPA Partner

Organizational partners of the NDPA are the backbone of our organization. The National Drowning Prevention Alliance is very excited to partner with your organization or company and work together for the common goal of ZERO drownings. As the NDPA starts a new phase of growth as an organization we welcome the opportunity to seek out new partners that will be help the NDPA on this journey to provide educational resources, increase water safety, and expand our impact towards water safety and drowning prevention for people of all ages and walks of life.

Become An NDPA Sponsor

There are a number of ways you can help support the work of the NDPA and our annual conference. To learn more about sponsorship opportunities, please download and view our annual sponsorship guide or our annual major gift guide 

Make The NDPA Your Amazon Smile

Make the NDPA your Amazon Smile and each time you make an eligible purchase on Amazon the NDPA will receive a percentage of your purchase total as a donation. It’s as simple as clicking the link below to make the NDPA your Amazon Smile. Shop and support the NDPA at the same time!

Make a Donation

The NDPA also relies on donations from our members, friends, and supporters to continue our work. With your support we can continue to bring people, groups, and leaders together to prevent drownings. Remember our mission – “Together WE can PREVENT the tragedy of drowning!”

NDPA Sustaining sponsor blog cover

The National Water Safety Conference, hosted by the National Drowning Prevention Alliance (NDPA) is the nation’s leading annual event devoted to drowning prevention and water safety. The conference is hosted for the cross-section of the industry and is built on a foundation of top thought leadership and education.

It is thanks to the commitment and continued support of our sustaining sponsors that our flagship conference reaches a national and global audience, offering intelligent, engaging and relevant content to all attendees.

For everything NDPA Sustaining Sponsors have done for us in the past, everything they still do and will continue to do, we at the National Drowning Prevention Alliance are thankful and excited about all the possibilities we see in a prosperous future together.

https://us.ddtech.com/

D&D Technologies is a company dedicated to the design and manufacture of quality, state-of the-art gate latches, locks and hinges.

D&D Technologies now enjoys a reputation as the #1 gate hardware designer in the world, with established markets in Australia, New Zealand, USA, Canada, South America, the UK and Europe. They confidently guarantee the highest quality of the products they sell. With options available for all gate applications and materials D&D hardware is ISO tested and certified to the most stringent standards.

While they are in the business of profit, they are also very proud of the fact their products save children’s lives. They give back to the community with strong financial and practical support of child-drowning-prevention organisations worldwide such as the NDPA. It’s all part of their passion and commitment.

https://www.cvent.com/

Cvent offers software solutions to event planners and marketers for online event registration, venue selection, event management and marketing, onsite solutions, and attendee engagement. #Cvent’s suite of products automate and simplify the planning process to maximize the impact of events.

With their support, the NDPA has managed to take the National Water Safety Conference to the next level as a virtual event.

https://counsilmanhunsaker.com/

For more than 45 years, Counsilman-Hunsaker has led the industry by completing more than 1,000 national and international aquatic projects of every size and complexity. In fact, many of the innovations that are now standard in the industry were conceived at Counsilman-Hunsaker.

The NDPA thanks them for their commitment to the audiovisual aspects of the National Water Safety Conference. Their effort, time and support have contributed to the continued success of this annual event.

https://www.familiesunitedtopreventdrowning.org/

Families United to Prevent Drowning is a group of people connected for the worst possible reason: the loss or near loss of someone we love to a water tragedy. Through Families United, we join to create one voice. Together we say, “Not one more drowning.”

Though their stories were different, the end result was undeniably the same: drowning is preventable. These shattered families forged a union that would create one singular, shared vision for the future. Stronger together than apart. Today, that group is 60 families strong. And sadly, growing.

https://www.ipssa.com/

The Independent Pool and Spa Service Association, Inc. exists for the mutual professional benefit and growth of its members and for the continued improvement of the pool and spa industry.

https://michaelphelpsfoundation.org/

Upon returning home to the U.S. after competing in the 2008 Beijing Olympics, Michael launched the Michael Phelps Foundation and embarked upon an eight-city tour across the country to share his Dream, Plan, Reach message with Boys & Girls Clubs of America members.

In 2009, along with the help of KidsHealth.org and Michael Phelps Swimming, we developed our signature program, IM. IM is a water-safety, physical and mental wellness, and goal-setting program for Boys & Girls Clubs of America members and Special Olympics International athletes.

https://www.phta.org/

The Pool & Hot Tub Alliance protects and advances the common interests of the industry by providing education, advocacy, standards development, research, and market growth to increase our members’ professionalism, knowledge and profitabilit

It is their core purpose to promote safe and healthy pool and hot tub environments for people to share enjoyable aquatic experiences.

https://www.usaswimming.org/foundation/

Serving as the philanthropic arm of USA Swimming, the USA Swimming Foundation works to strengthen the sport by saving lives and building champions. By equipping our children with the life-saving skill of learn-to-swim and providing financial support to our heroes on the U.S. National Team, the USA Swimming Foundation aims to provide the wonderful experience of swimming to kids at all levels across the country.

https://www.iccsafe.org/

The International Code Council is the leading global source of model codes and standards and building safety solutions that include product evaluation, accreditation, technology, training, and certification. The Code Council’s codes, standards, and solutions are used to ensure safe, affordable, and sustainable communities and buildings worldwide.

https://joshtheotter.org/

The Joshua Collingsworth Memorial Foundation‘s mission is to educate children and adults worldwide about water safety through the utilization of drowning prevention campaigns & early childhood water safety training.

https://www.misstristan.com/

Miss Tristan Foundation was formed to ensure that Tristan Lynn Byrd would live on through the organization’s drowning prevention efforts. They are dedicated to raise water safety awareness through education of children and adults in and around spas, pools, and open bodies of water

Learning is a continuous process that is incredibly important in the water safety space, allowing us to stay up to date on current news, research and numbers. Learning not only happens in traditional settings such as workshops and training courses, but also through discussions with colleagues, sharing practical experience, and consulting newsletters, books, published research papers and audiovisual materials. 

The NDPA Resource Center strives to improve access to relevant information by collecting, categorizing and organizing materials that are useful to all members of the aquatics industry and drowning prevention advocates.

This new and exciting tool contains the following features:

  • NDPA Partner Directory
  • Drowning Prevention & Water Safety Resource Directory
  • Sharable Drowning Prevention Social Media Content
  • Resources for Task Forces & Coalitions
  • An Index of Drowning Prevention & Water Safety Literature containing over 300 entries
  • An Index of over 60 Regional, State, and National Water Safety, Drowning, and Injury Databases
  • NDPA & National Water Safety Conference Media Library

and so much more exclusively for NDPA Members.

Basic members enjoy the following benefits:

  • Use of the NDPA Member Logo.
  • Listed in NDPA Member directory.
  • Receive ALL NDPA Communications including the newsletter.
  • Free access to resources from the NDPA and our Partners.
  • Show your clients, friends, and family that you are part of the alliance to prevent drowning.
  • Task Force & Coalition Resources
  • Advocacy Information
  • Over 100 shareable drowning prevention social media images, infographics, and videos.

The following are the benefits reserved for Premium members:

  • $50 off 1 conference registration at Early Bird or Regular Rate.
  • Use of NDPA Member Logo.
  • Newsletter and communication subscription.
  • Free access to resources from the NDPA and our Partners.
  • Prime listing in NDPA Member directory.
  • Show your clients, friends, and family that you are part of the alliance to prevent drowning.
  • All Basic Member Benefits
  • NDPA Member & Partner Directory Access
  • Access to our Drowning Literature Directory that includes an index of over 300 research studies, reports, and other literature.
  • Access to our Drowning Data Hub that provides easy access to over 60 drowning and injury databases from across the United States.
  • Access to the NDPA Premium Video library that includes all past NDPA Webinars, select conference presentations, and more!

Diversity in Aquatics CEO Miriam Lynch, Communications and Engagement Director Danielle Veira, and Strategist and Social Innovator Michael Golden Join Board Of National Water Safety Nonprofit

GREENWICH, CT  September 16, 2020 The ZAC Foundation, a national nonprofit dedicated to improving water safety by funding advocacy, education, and effective programming to safeguard children and their families, today announced the appointment of three new Board members: Diversity in Aquatics CEO Miriam Lynch, communications and engagement director Danielle Veira, and strategist and social innovator Michael Golden. The appointments are effective immediately.

“We are pleased to welcome Miriam, Danielle and Michael to our Board, and look forward to having their invaluable perspectives and leadership,” said Karen Cohn, co-founder of The ZAC Foundation, which has provided water safety programming to more than 20,000 children in at-risk communities nationwide and is spearheading the development of drowning prevention plans in four U.S. communities in the hopes of reducing the national drowning rate. “Each of them will serve a key role as we continue our work to prepare children and their families for a lifetime of water safety.”

Lynch is an advocate for increasing aquatic opportunities and water safety education to all. She collaborates with several aquatic organizations to raise awareness, create community partnerships, and develop solutions to reduce the “drowning gap.” As the CEO of Diversity in Aquatics, Lynch, along with a team of volunteers, works to educate, promote, and support swimming, water safety, and healthy aquatic activities in traditionally underrepresented populations.

“I am excited to join the Board of The ZAC Foundation, which is committed to creating equitable opportunities in aquatics by increasing access to swim lessons and water safety education for children and families in communities that have been impacted by historical and social barriers,” said Lynch. 

Veira is the director of communications and engagement at A Better Chicago, a nonprofit venture philanthropy fund fighting poverty by investing in opportunities for Black and Latinx low-income youth. She leads the organization’s strategic communications, digital marketing, and thought leadership efforts. Prior to moving to Chicago, Veira spent more than a decade in Washington, DC working in nonprofit communications, most recently as the senior manager of public relations and advocacy communications at the American Diabetes Association.

“It is an honor to be appointed to the Board of The ZAC Foundation,” said Veira. “I have been inspired and impressed by the Foundation’s work for years and lucky enough to see the impact ZAC Camps make firsthand. Children who look like me face a variety of disparities whether it’s access to health care, quality education or water safety training. As a child of the Caribbean and a lover of swimming myself, I am thrilled to have this opportunity to work alongside my fellow Board members to further the Foundation’s outstanding work to eradicate systemic inequities related to water safety and drowning prevention.” 

A social entrepreneur, former award-winning journalist, campaign strategist and political reformer, Golden is president of Golden Mean Strategies in Chicago. He has dedicated the bulk of his career to launching social enterprises that create opportunity in underserved communities. In 2006, he co-founded One Million Degrees, a breakthrough scholarship support program that has empowered more than 1,800 low-income community college students to succeed in school, work and life.

“Joining the Board of The ZAC Foundation is more than an honor for me — it is personal. I loved Zachary, and the entire Cohn family is like my own family. I am tremendously proud and in awe of what they have built in Zach’s name: a huge-hearted water safety organization that works to save lives in every corner of this country. It will be a genuine thrill to contribute to their mission as a new member of the Board of Directors,” said Golden. 

                                                                              ###

About The ZAC Foundation

The ZAC Foundation was established in 2008 by Karen and Brian Cohn after the loss of their 6-year-old son Zachary Archer Cohn in a pool drain entrapment in their backyard swimming pool. Through education and advocacy, the Foundation has educated more than 20,000 children and their families on the importance of water safety and is dedicated to continue preparing more for a lifetime of water safety. To learn more about The ZAC Foundation, connect with the organization on Facebook and TheZACFoundation.org