Preview of the updated Water Safety Season Toolkit

Water Safety Season Toolkit

As warmer weather approaches, the anticipation for water-related activities grows. That excitement also bring a heightened responsibility for water safety. NDPA is proud to announce the relaunch of the Water Safety Season Toolkit. This is a comprehensive resource designed to empower individuals, communities, and professionals with the knowledge and tools needed to ensure a safer and enjoyable water experience for everyone. 

The Water Safety Season Toolkit is a huge update to the previous toolkit, designed with the community’s safety at its core. Understanding the pivotal role of education and awareness in preventing drownings, NDPA has curated resources for a wide audience. This ensures that everyone from parents and caregivers to water safety advocates and professionals has access to vital information. 

What’s New in the Toolkit?

Kicking off on May 1 for Water Safety Month, we have a new PSA featuring our new spokespeople… talking babies! This PSA shares the importance of the first sport children should learn is swimming. Learning to swim is one of the ways to help keep children safer in and around water. This is important because drowning remains the leading cause of death for children ages 1-4 according to the Centers for Disease Control and Prevention. The PSA goes on to share NDPA’s 5 layers of protection. We are asking everyone to share the First Sport campaign to reach as many people as possible. Keep an eye out for this to be released and you can help spread awareness on water safety! 

There will be an updated social media calendar with videos, photos, and even hashtags to use! In today’s digital age, social media is a powerful tool for spreading awareness. The toolkit includes an updated calendar of things you can share on your social media. They are complete with engaging videos, captivating photos, and ready-to-use captions too! These resources are designed to make sharing critical water safety messages as seamless as possible. This can help encourage community-wide engagement in drowning prevention efforts. 

Bilingual resources will be available too. Recognizing the importance of inclusivity, the toolkit features the layers of protection video in both English and Spanish. There are other resources such as some of the printable materials that are also available in both languages. This initiative aims to bridge language barriers and ensure that we can reach more people with the water safety messaging. 

More Resources in the Toolkit

A variety of printable materials will also be available. For those who prefer physical materials, the toolkit offers a printable library of resources. This includes informative brochures and posters that can be distributed. You can share these materials in schools, community centers, and at events. This is a great thing to add to your next event as we gear up for the summer! 

Sample blogs and a press and media guide will be a great resource for you to use. These materials are designed to help writers craft compelling stories and press releases. These highlight the importance of water safety, providing templates and guidelines to streamline this process. 

Building a community around water safety is crucial. That is why the toolkit shares connection opportunities with water safety advocates and professionals. This toolkit helps to facilitate connections between individuals passionate about water safety, offering opportunities to engage with other advocates and professionals. Through networking, sharing experiences, and collaboration, the collective impact on water safety can be significantly enhanced. 

PSAs help to provide additional education on water safety. You will be able to find, use, and share the ‘Drowning Doesn’t Look Like Drowning’ PSAs. Keep an eye out for a brand new PSA coming out on May 1 too! 

Why is the Toolkit important?

According to the CDC, drowning remains the leading cause of death for children ages 1-4 and the second leading cause of unintentional injury death for children ages 5-9. The relaunched Water Safety Season Toolkit addresses this issue head-on. It helps equip individuals and communities with the knowledge and resources to take proactive steps in preventing tragedies. By leveraging the toolkit’s comprehensive resources, we can collectively work towards a future where we are safer in and around water.

How to Access the Water Safety Season Toolkit

The relaunch of the Water Safety Season Toolkit goes live on April 1 on NDPA’s website. This toolkit will be available to everyone interested in making a difference in water safety. Whether you’re a parent, educator, community leader, or water safety professional, accessing the toolkit is simple. You can also find other toolkits on NDPA’s website too. 

This relaunch and update of the Water Safety Season Toolkit marks a significant step forward in the work towards water safety. With the comprehensive resources, the toolkit works to educate and unite everyone towards the common goal. The goal of keeping everyone safer in and around the water.