• Millions of children missed the opportunity to participate in formal swimming lessons last season due to the pandemic, creating an urgent need for water safety training and swim lessons this summer. TEAM WLSL™ is getting back on deck to send the message Swimming Lessons Save Lives™ to help prevent childhood drowning and teach families how to Be Water Aware.  
  • The 2021 World’s Largest Swimming Lesson will offer hundreds of aquatic centers, swim schools and waterparks the chance to focus in on the urgency of getting kids back in the water for formal swim lessons to help make up for the lessons and water safety training they missed in 2020.
  • What is exciting about the WLSL event is that so many organizations and individual aquatic facilities are coming together to make it happen. The WLSL helps capture all the passion we have for this critical issue as individuals and focuses all that energy on one message for one day.
  • Drowning is a public health crisis. In the U.S., it’s the leading cause of accidental death for kids ages 1-4 and the second leading cause for kids 14 and under. Yet, a large percentage of adults don’t recognize this risk or provide the right layers of protection to prevent drowning.
  • Internationally, the World Health Organization (WHO) estimates that drowning is the 3rd leading cause of unintentional injury death worldwide, accounting for 7% of all injury-related deaths. 
  • According to a 2020 research study conducted by the American Red Cross, more than half (54%) of U.S. kids ages 4-17 are not able to perform the basic water safety skills that can save their life.
  • More drowning and near drowning incidents take place in the U.S during the month of June than any other month of the year.
  • According to a 2018 report from the U.S. Consumer Product Safety Commission (CPSC), from 2015 through 2017, an estimated average of 6,400 children younger than 15 years old were reportedly treated in hospital emergency rooms for nonfatal drowning injuries in pools or spas.
  • Nearly 80% of drowning victims are male.  Also, African-American children ages 5 to 19 drown at rates 5.5 times higher than Caucasian children. This disparity is greatest among those 11-12 years where African Americans drown in swimming pools at rates 10 times those of Caucasians.
  • Drowning is predictable, incredibly fast and quiet: Most children who drown are out of sight for less than 5 minutes. Drowning can occur in as little as two minutes and victims do not signal for help. In addition, 70% of drownings happen during non-swim times.
  • Research shows participation in formal swimming lessons by kids ages 1-4 can significantly reduce the risk of drowning, yet many children still do not participate in formal water safety training or swimming lessons.
  • The World’s Largest Swimming Lesson was created in 2010 as a platform to support public education about safer water practices and to build awareness about the critical importance of teaching children to swim to help prevent drowning. 
  • Since its inception, more than 320,000 children and adults have participated in life-saving WLSL lessons, generating more than two BILLION media impressions about the vital importance of learning to swim. 
  • TEAM WLSL™ has set five multi-venue and three single venue Guinness® World Records since the program began in 2010.

TEAM WLSL™ is on a mission to make sure every parent understands the critical importance of teaching kids to swim and how to Be Water Aware to prevent drowning.

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